Reva is part of the Mahindra Group, one of India’s leading multinational corporations. Reva Electric Car Company was established in Bengaluru (India) in 1994 as a joint venture between Maini Group of Bangalore and AEV LLC of California, US.
Meaning and History
The Reva logo consists exclusively of orange text. A sans-serif font, quite bold, has rounded edges and is slightly tilted to the right. The letters “E” and “V” are connected to each other and create one solid element. There is a lot of space between the letters of the logo, the letter “R”, like the letter “A”, is not completely closed, which indicates the openness of the company, and the orange color is a symbol of sociability, the desire for self-development.
Emblem and symbol
The company emblem consists of the first letter of the company name. The “legs” of the letter “R” through the top are connected by a curved line that forms an unfinished circle. The emblem is usually presented in silver color.